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SMAM: School of Marketing and Management
Back to CBL: College of Business and Law
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21st Century Entrepreneurship
A350IAE
Module
Advertising and Digital Marketing
5018MKT
Module
Advertising Concepts and Practice
4003MKT
Module
Advertising Psychology
7020SMM
Module
Applied Advertising and Campaign Management
5012MKT
Module
Applied Advertising and Campaign Management
2002MKT
Module
Applied Marketing
5004MKT
Module
Applied Practice for HR Practitioners
7038HRM
Module
Applied Problem Solving
4012SMM
Module
Applied Project 2
7083SMM
Module
Brand Analytics
7033SMM
Module
Brand and Corporate Communications
3009MKT
Module
Brand and Corporate Communications
6009MKT
Module
Brand Management
5014MKT
Module
Brand Management
2003MKT
Module
Brand Management
5020MKT
Module
Business Governance, Leadership and Sustainable Ethics
6000HRM
Module
Business Organisation and Management
5051SSL
Module
Buyer Behaviour
211MKT
Module
Buyer Behaviour
5000MKT
Module
Career Development
3007MKT
Module
Career Development (10Cr)
6005MKT
Module
Career Preparation (10Cr)
2004MKT
Module
Career Preparation (10Cr)
5005MKT
Module
Communication Psychology
3011MKT
Module
Communication Psychology
6019MKT
Module
Consumer Behaviour
5015MKT
Module
Consumer Behaviour
5006MKT
Module
Consumer Behaviour
7014SMM
Module
Contemporary Developments in Employee Relations
308HRM
Module
Contemporary Issues in Enterprise and Innovation Management
6006ICTE
Module
Contemporary Issues in Hospitality Management
6010SEM
Module
Contemporary Issues in Research
7084SMM
Module
Contemporary Issues in Sport
6008SEM
Module
Contemporary Issues in Sport
3007SEM
Module
Contemporary Marketing Issues
6016MKT
Module
Contemporary Marketing Issues
3008MKT
Module
Contemporary Services and Retail Marketing
6024MKT
Module
Corporate Social Responsibility in Sport and Events
5006SEM
Module
Corporate Social Responsibility in Sport and Events
2008SEM
Module
CPD for Entrepreneurs and Intrapreneurs
6010ICTE
Module
Creative Advertising Development
3012MKT
Module
Creative Advertising Development
6017MKT
Module
Creative Marketing
5021MKT
Module
Crisis Management and Public Relations
7023SMM
Module
Cultural and Special Events
3000SEM
Module
Cultural and Special Events
6005SEM
Module
Designing Online Presence
5013MKT
Module
Designing Online Presence
213MKT
Module
Developing a Professional Identity
2002SEM
Module
Developing a Professional Identity
5000SEM
Module
Digital Analytics
2008MKT
Module
Digital Analytics
5008MKT
Module
Digital and Social Media Strategy
3004MKT
Module
Digital and Social Media Strategy
6014MKT
Module
Digital Business
5009MKT
Module
Digital Business
2009MKT
Module
Digital Marketing
5022MKT
Module
Digital Marketing Analytics
7025SMM
Module
Digital Marketing and Online Presence
2001MKT
Module
Digital Marketing and Online Presence
5011MKT
Module
Digital Marketing Strategy
7015SMM
Module
Digital Marketing Strategy
7063SMM
Module
Disruptive Technology in Marketing
7026SMM
Module
E-CRM and Strategy
6013MKT
Module
E-CRM and Strategy
314MKT
Module
Employment and Academic Skills (10cr)
1001MKT
Module
Employment Law
6003HRM
Module
Employment Relations
5002HRM
Module
Enterprise and Entrepreneurship
6020MKT
Module
Enterprise Research Project
6000ICTE
Module
Entrepreneurial Ideation
4006ICTE
Module
Entrepreneurial Strategies for Scalable Businesses
6008ICTE
Module
Event Design
6003SEM
Module
Event Funding, Policy and Promotion
5013SEM
Module
Experience Design
5014SEM
Module
Financial Aspects of HRM
4002HRM
Module
Future of Global Work
7039HRM
Module
Global Advertising Management
7022SMM
Module
Global Marketing
7000SMMA
Module
Global Marketing
3010MKT
Module
Global Marketing
6010MKT
Module
Global Marketing
7018SMM
Module
Global Marketing
7000SMM
Module
HR Analytics for Strategic Decision Making
5012HRM
Module
HR Analytics for Strategic Decision Making
6004HRM
Module
Innovation and Change
6001HRM
Module
Innovation and Change
310HRM
Module
Innovation and Entrepreneurship
7001SSLA
Module
Integrated Marketing Communications
5016MKT
Module
International Brand Management
7017SMM
Module
International Digital Analytics
6003SMM
Module
International Dimensions of Marketing
7052SMM
Module
International Event Management
6004SEM
Module
International Event Management
3012SEM
Module
International HRM
305HRM
Module
International HRM in Context
7034HRM
Module
International Marketing
6002MKT
Module
International Marketing
312MKT
Module
Introduction to Integrated Marketing Communications
4004MKT
Module
Introduction to Integrated Marketing Communications
1004MKT
Module
Leadership and Management
7020HRM
Module
Leadership in context
7070SMM
Module
Leading and Managing Your Enterprising Journey
6005ICTE
Module
Leading Projects and Partnership Working
7071SMM
Module
Live Event Management
5004SEM
Module
Luxury Branding
7035SMM
Module
Management and Leadership in Marketing
5008HRM
Module
Managing and Enhancing Performance
4010SMM
Module
Managing and Leading Individuals and Teams
6006HRM
Module
Managing Change
348SAM
Module
Managing Change and Innovation
7037HRM
Module
Managing Change and the Future of Work
5011HRM
Module
Managing Experiential Projects
7080SMM
Module
Managing Global Marketing Teams
7030SMM
Module
Managing Human Resources (BABA)
2002HRM
Module
Managing People
4006HRM
Module
Managing People in Sport
7002SMM
Module
Managing People in the Sport and Event Industry
4005SEM
Module
Managing Resources and Self-Employment
7081SMM
Module
Managing Self
4009SMM
Module
Managing Sport Events
2010SEM
Module
Managing Sport Events
5005SEM
Module
Managing Sports Events
7010SMM
Module
Managing Sports Organisations
307SEM
Module
Managing Your Career
6000SEM
Module
Managing Your Career
3006SEM
Module
Marketing Communications
7013SMM
Module
Marketing Communications Strategy
6012MKT
Module
Marketing Communications Strategy
3003MKT
Module
Marketing Essentials
4000MKT
Module
Marketing for International Business
4001SMM
Module
Marketing Insight
5017MKT
Module
Marketing Insight
2007MKT
Module
Marketing Insight
5007MKT
Module
Marketing Management
2005MKT
Module
Marketing Management
5010MKT
Module
Marketing Metrics
7019SMM
Module
Marketing Strategy
3000MKT
Module
Marketing Strategy
6011MKT
Module
Marketing Strategy Planning and Control
7016SMM
Module
Marketing, Digital and Social Media
4007MKT
Module
Media and Entertainment Law
5009SEM
Module
Operations Management in Sport and Events
5012SEM
Module
Opportunity Ideation Evaluation
7030ICTE
Module
Organisational Behaviour
7035HRM
Module
Organisational Behaviour
4000HRM
Module
Organisational Behaviour and Learning
7001SMMA
Module
Organisational Behaviour and Learning
7001SMM
Module
PED 2: Small Business Leadership
5002ICTE
Module
PED 3: Designing Your Venture Implementation
5005ICTE
Module
PED 4: Planning for Entrepreneurial Careers
6001ICTE
Module
People Analytics
7040HRM
Module
Planning for Service Development
5013SMM
Module
Principles of Leadership
5006SMM
Module
Principles of Management and Leadership
5007HRM
Module
Principles of Marketing
267MKT
Module
Project
3000SMM
Module
Project
7027SMM
Module
Project
6000SMM
Module
Project Management
7002SSL
Module
Project Management in Events and Sports
5017SEM
Module
Research Methods
2012SEM
Module
Research Methods
5008SEM
Module
Research Methods
5003ICTE
Module
Research Methods
7024ICTE
Module
Resourcing, Talent Planning and Employer Branding
5010HRM
Module
Resourcing, Talent Planning and Employer Branding
5003HRM
Module
Responsible Business Strategy
6021MKT
Module
Responsible Business Strategy
3013MKT
Module
Sales Management
7021SMM
Module
Self-Management and Personal Effectiveness
7072SMM
Module
Services and Retail Marketing
306MKT
Module
Small Business Organisation and Culture
5004ICTE
Module
Social Media and Online Reputation
315MKT
Module
Sport and Event Entrepreneurship
6006SEM
Module
Sport and Event Entrepreneurship
3001SEM
Module
Sport and Society
5016SEM
Module
Sport Development and Policy
7008SMM
Module
Sport Event Legacy
6007SEM
Module
Sport Facilities Operations Management
7006SMM
Module
Sport Finance and Business Analytics
7005SMM
Module
Sport Governance and Strategic Management
7004SMM
Module
Sport Governance, Economics and Finance
5015SEM
Module
Sport Legal Environment
7003SMM
Module
Sport Marketing and Sponsorship
7007SMM
Module
Sport Marketing Insights
5003SEM
Module
Sport Marketing Insights
2003SEM
Module
Sport Policy and Governance
5001SEM
Module
Sport Policy and Governance
2004SEM
Module
Sport PR and Media
6009SEM
Module
Sport PR and Media
3011SEM
Module
Strategic Employment Relations
7036HRM
Module
Strategic HRM
301HRM
Module
Strategic International Human Resource Management
6005HRM
Module
Strategic Management in Sport and Events
6002SEM
Module
Strategic Management in Sport and Events
3008SEM
Module
Strategic Marketing Planning
6023MKT
Module
Strategic Resourcing and Talent Development
7033HRM
Module
Strategic Reward and Performance Management
5009HRM
Module
Study/Work Placement Abroad Year
236SAM
Module
Sustainability Marketing
6018MKT
Module
Sustainability Marketing
3005MKT
Module
Sustainable Development and Legacy
7082SMM
Module
Teamwork and collaborative working techniques
4011SMM
Module
The Sport and Event Business Environment
4007SEM
Module
Understanding the Entrepreneurial Organisation
7022ICTE
Module
Using Data in Business
5000HRM
Module
Venue Operations Management
3009SEM
Module
Venue Operations Management
6001SEM
Module
Working With and Through Others
7069SMM
Module
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